We're looking for a data-driven Marketing Manager with significant experience in the B2B SaaS software space, for a long-term, 100% remote position.
We offer a fixed salary + commission on performance.
- Implement existing B2B marketing strategies while identifying potential areas of improvement
- Develop/promote new channels and drive traffic to the website to generate more leads
- Develop strategic partnerships to help increase the number of leads
- Develop and optimize paid acquisition campaigns on platforms such as (but not limited to) Facebook, Google Ads, Bing, Youtube, Twitter
- Organize the creation and publishing of relevant content on our social media accounts
- Organize the creation of live but also automated webinars to generate more leads
- Proactively identify opportunities to improve campaign performance
- Design and analyze performance reports and dashboards to measure and optimize marketing ROI
- Ad hoc B2B marketing support
- Minimum experience of 5 years in the B2B SaaS software space (experience in the lead generation industry a plus!)
- We want someone who understands marketing analytics and has data-driven thinking
- Familiar and comfortable with split testing techniques
- Expert in funnel management and conversion optimization through to the sale
- Strong verbal and written communication skills