Zoomforth started in January 2013. At the time, consumer devices and platforms were increasingly orienting their technology around the ability to create, share and consume rich media. Communicating with photos and videos, for example, was clearly becoming ubiquitous, and a central part of how we'd use the internet to interact. We knew these emerging media types would soon play as important a role in the workplace as they were in consumer life, and saw a big opportunity to help professionals more effectively use content in business-specific ways. 

So we created a platform that made it easy for professions with no tech or design skills to quickly assemble content into beautiful, branded, secure pages. No more waiting on the IT or creative departments.

Our software exists to make the complex simple, and the boring beautiful.

The name "Zoomforth" was conceived to suggest progress toward new technologies, and to convey the notion of speed and ease... It also happened to be one of the few combinations of any two words that, when combined, generated an available $13 .com domain that we were able to buy. We had humble, if ambitious, beginnings.

We had early successes landing some big brands as customers and we raised $1.4M in seed capital (investors include groups like Crosslink Capital and 500 Startups, and angels including the director of Stanford's endowment and the CEO of the NYSE) in order to build the team and flesh out our idea. Ever since, we've grown on revenue, and now we're expanding our team and product to bring powerful web design and communication tools to teams everywhere.


Current focus and where we're headed

We started with the belief that business communications would only become more complex with the introduction of new content types and resources, and therefore that digital design would be essential to effective professional communications. That thesis has been proven every bit as true today as it was in 2013, and it's been responsible for our growth. Professionals today - in sales, client communications, learning, and recruiting - are constantly tasked with synthesizing complex information to a variety of different and specific audiences. 

The status quo is still to send walls of text or PDFs or PowerPoints and, if one needs to package content and resources together into a specific context, to add attachments to an email. Simply put, most professional communications are poorly designed and outdated.

There are a number of scenarios in which this is especially true, which are the core use cases for our product, including: enterprise sales proposals, client portals, employee onboarding sites, learning portals, and recruiting pages.

In the coming year, we'll be growing our team on the sales and marketing side as well as in product and engineering. We expect professionals in coming years to be confronted with ever more complex concepts to communicate across growing numbers of channels and mediums. And we know that businesses - for security and efficiency reasons - will feel only more urgency to transition to digital technologies and communications infrastructure. We see a clear opportunity to lead the market and help companies use digital design to present information elegantly and effectively.