The Fabulous



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Fabulous is a subscription app that helps users establish healthy and sustainable routines. Users start their Fabulous journey by consistently drinking a glass of water each morning: with the confidence of having established that simple routine, users are able to progress into a more meaningful routine building around decluttering, meditation, self-reflection, weight loss, etc. Fabulous teaches users how to build sustainable routines, and that knowledge can be applied to any number of activities. 

Fabulous is headquartered in Paris, but the company is fully distributed, with teammates living all over the world.

Our Awards:
  • Editor’s app choice in more than 30 countries.
  • Apple Best Apps of 2018
  • Winner of Google’s Material Design Award
  • Best App Finalist in Google Play Awards
  • Ranked 5th Health & Fitness app

Watch our CEO’s presentation below on how we’re using behavioral economics to create better products.