Atrium is on a journey to build the next big category of sales tech - what we call “Data-Driven Sales Management Software” - that helps managers and leaders use data and metrics to improve team performance. It's a $100b opportunity, and we are just getting started.

The software democratizes the best in class metrics-based management that has historically been the purview of only exceptionally sophisticated sales organizations with an army of analysts on staff.  

It does this by automating data ingestion, report building, and expert interpretation to deliver out of box insights that are easy to consume and action.

Atrium makes data driven management easy as pie for managers, the sales operations staff who are charged with enabling them, and sales leadership who want their line managers to run their businesses in an operationally excellent fashion.

Oh, and we run the nation's largest community of our buyers - Modern Sales Pros.  It’s a huge lead source for us, where we train 25K sales leaders on modern sales techniques, including Data-Driven Sales Management. 

Atrium Launches Automated Goal Tracking to Revolutionize Data-Driven Sales Management (DestinationCRM)

Atrium Announces New Integration with Gong to Transform Data-Driven Sales Management with Automated Sales Rep Coaching (SalesTech Star)

Podcast Interview: Thinking Differently about Managing Hybrid Sales Teams (SalesTech Star)

Podcast Interview: What it takes to become a data-driven sales manager (The Sales Evangelist)

Podcast Interview: Why proactive performance insights matter for effective sales management (Coruzant)

Modern Sales Power Hours - Atrium co-founder Pete Kazanjy in conversion with the world’s best go-to-market leaders

Atrium grabs fresh capital to help sales teams meet their quota (TechCrunch)

Atrium, which help sales managers more easily see who is (or isn’t) crushing it, just raised $13.5 million (TechCrunch)