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TaxJar, a Stripe Company, is seeking a Partner Marketing Manager to join the team and work collaboratively with the marketing, partnerships, and sales teams.  TaxJar sits at the nexus of eCommerce and Fintech - and our partner ecosystem encompasses a wide range of organizations that specialize in eCommerce, technology, data management, and taxation.

If you see the partner ecosystem as a field of experts, thought leaders, and lead generators, then you’ll be a great fit for this role.  We believe in building strong relationships from our partners to our customers. You should be passionate about creating value for our partners - from campaigns to enablement to joint go-to-market initiatives.  To be successful in this role, you have experience in working with strategic partners and building scalable programs. 

In this role, you’ll get to:

Contribute to TaxJar’s partner program strategy and create partner co-marketing campaigns:
  • In collaboration with the Marketing, Partners and Sales teams, you’ll execute a partner marketing program that sets the stage for long-term growth with our partner ecosystem
  • You’ll build deep relationships with marketing counterparts at our partner companies and develop a strategic understanding of how we mutually benefit from programs
  • You’ll scale efforts through the TaxJar partner program(s) and develop full funnel campaigns that drive customer acquisition and grow our share of voice

Enable TaxJar’s partners:
  • Create, manage and execute enablement programs and revenue-generating campaigns with partners to drive leads and enhance engagement 
  • You’ll lead and execute new partner activation programs and develop go-to-market plans to enable our partners to easily adopt, market, sell and service our products  
  • You’ll be an ambassador of the TaxJar product through partner channels, inclusive of how TaxJar appears on their app listings, websites, and social media
  • You’ll communicate proactively with partners about our latest product development and company news

Lead partner programs & events:
  • You’ll deliver on co-marketing commitments tied to new partner agreements and new integration launches to build pipeline and speed up time to referral 
  • You’ll lead all elements of the demand mix with assigned partners  - partner webinars, events, meetups, sales programs, email communications, product updates, and direct mail
  • You’ll create content and co-branded materials for these programs and events, in partnership with your product marketing and content marketing peers
  • You’ll proactively work with assigned partners to discover other marketing opportunities using a creative, problem-solving approach to improve lead generation and help our partners achieve their goals

Collaborate cross-functionally with internal stakeholders:
  • To be successful in this role, you’ll need substantial cross-functional alignment with sales, partnerships, marketing, and customer success.  
  • You’ll work with peers in marketing on messaging, content creation, and measuring impact through reporting and analytics.  
  • You’ll collaborate with the partner and sales teams to prioritize campaigns, drive warm leads, accelerate opportunities, and build brand loyalty with the partners
  • You’ll learn from the customer experience team how to set customers up for success - from onboarding through adoption.
  • You’ll advocate for our partners and our shared customers across the organization

Requirements:
  • 5+ years’ experience in a business-to-business (B2B) environment, preferably in eCommerce tech, Fintech, or SaaS industries.
  • 5+ years experience in lead generation, sales enablement or content marketing, preferably in a partner marketing role 
  • Experience in strategic planning and implementation of co-marketing campaigns - with a focus on bringing consistency and scalability. 
  • Demonstrated ability to develop partner relationships and think creatively with partners.
  • Have a broad understanding of all go-to-market functions and how they work together to maximize growth.
  • Are passionate about understanding what partners need to grow better and formalize programs.
  • Can drive cross-functional, organizational-wide impact across strategy, operations, marketing, sales, customer success, and product. 
  • Adapt quickly to the evolving needs of a high-growth company.
  • Has the ability to prioritize and focus on high impact initiatives to deliver exceptional outcomes.
  • Enthusiasm for data-driven decisions and analysis, to deliver in a high-growth environment
  • Curious, creative, and collaborative team player who consistently communicates internally and externally.
  • Excel at working remotely (Basecamp, chat, Zoom, etc)
  • Have exceptional written and verbal communication skills.

About TaxJar:
TaxJar is focused on solving the absurdly complicated challenges of sales tax for e-commerce businesses. We were recently acquired by Stripe to join them on their mission of growing the GDP of the internet. Stripe and TaxJar are a natural fit, both in terms of mission and culture. We are an inclusive team that values different perspectives. We set ambitious goals, and work together collaboratively -- not letting egos get in the way of great work. Stripe and TaxJar are full of people who love a challenge, and never stop being curious and growing. We look forward to learning what you could bring to our team!
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