Founded in 2020, Neon is rooted in the belief that credit should be available at 0% interest for essential bill payments to people who are creditworthy and responsible but have been locked out of the lending systems, or perceived as too risky even though they’re not. While the new stream of buy now pay later products has made e-commerce purchases, everything from a sneaker to a Peloton, more affordable for Americans, there is no such option for essential bill payments.

Neon's BNPL model allows customers to get a virtual, interest-free monthly credit line for their essential expenses and pay back evenly over time. Once a customer is onboard, Neon does everything for the customer, from extracting bill details, such as payment amount and due date, to paying the bills when they are due. Customers just need to pay Neon back in four equal payments spread across six weeks from the end of the month. It is a simple, convenient, and predictable way for customers to make payments.

Neon is backed by 500 Global and was a part of their Flagship San Francisco Accelerator Program in 2021. Neon is also backed and funded by several well-known investors, including VCs, founders, entrepreneurs, and executives around the world.